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Smile Savvy is the first and only Black-owned dental partner and one of the few Black-owned companies to have a partnership deal with the NBA.
Michael Jordan is taking his talents to NASCAR! Per ESPN, the former NBA superstar and Charlotte Hornets owner has teamed up with Denny Hamlin to form a NASCAR team with Bubba Wallace as the driver. This makes the first time the franchise will have a high-profile pair to make up a Black majority team owner and the only Black driver at NASCAR’s top level. Last night (Sept. 21) the partnership was announced via social media in posts by both Hamlin and Jordan. “Historically, NASCAR has struggled with diversity, and there have been few Black owners,” said Jordan in his statement. “The timing seemed perfect, as NASCAR is evolving and embracing social change more and more.” The move makes Jordan the first Black principal owner of a full-time Cup team since Hall of Famer Wendell Scott drove his own race car from 1961 to 1973. Scott’s victory in 1964 at the Jacksonville 200 is the only win by a Black driver in Cup history. According to ESPN , Hamlin, a top contender for this year’s Cup...
Michael Jordan is an immovable fixture in the sports pantheon, and by extension, the business world. On Sunday, April 19, ESPN will premiere “ The Last Dance ,” a 10-hour documentary that focuses on the icon’s final season (1997-98) with the Chicago Bulls. With never-before-seen footage, the series centers on Jordan’s role in one of the greatest dynasties in basketball history. As competitive as the greatest all-time player once was on the court, his off-court determination in business earned him the title as the highest-paid athlete of all time in 2017. Now, he is the first billionaire athlete with a $2.1 billion fortune, according to the Forbes list. Checks over stripes. Nike is Jordan’s longest and most recognizable endorsement deal. The relationship began in 1984 when the then-rookie and the sneaker conglomerate launched The Jordan Brand. As the legend goes, Jordan wanted to sign with adidas but ultimately signed with Phil Knight, co-founder of Nike. Following the first release...